Which eCommerce platform best suits you?

Let the battle begin! PrestaShop or Magento

There is no question that merely ranking on the first page is objective but also you must aim to rank on 1st first position. This can be the strategy of existing websites or new websites to rank higher on the first page.

And particularly if yours is an eCommerce site it must meet your company particular needs. When you get into choosing the eCommerce platform right for your business, you must get the best suitable for your business. Also, there are lots of options available in the market to compare. But as you know the right technology is often the key player in eCommerce growth. Among the most booming platforms are Magento and PrestaShop.

Magento is the leader in shopping cart platform. Other eCommerce platforms are WooCommerce, Shopify, BigCommerce, PrestaShop, osCommerce, JigoShop, Drupal Commerce, Zen Cart and the list goes on.

What do you get in Magento?

An open source shopping cart offering all kinds of flexibility, Magento offers control over eCommerce store. The eBay partnered Magento is the feature-rich eCommerce platform. Through them, you can easily develop and maintain the successful online store. Magento software comes in two editions-Community & Enterprise. The main feature of Magento includes:

Analytics and reporting

Product browsing

Catalog management and browsing

Customer account and services

Order management

Shipping

Checkout

Search Engine Optimization

International support

Marketing Promotion tools

Site management

What do you get in PrestaShop?

Another open source eCommerce platform with plenty of features is PrestaShop. This platform is ideal for small to medium enterprise looking for their online presence. Being an open source e-commerce platform, its users can have their web store hosted in the cloud or downloaded from the PrestaShop website. The platform is available in 40 languages but only supports fully in English and French. The main feature of PrestaShop includes:

Unlimited products, categories, customers, orders

Stunning out of the box theme

Create discounts, cart rules, coupons & vouchers

Built-in real-time analytic

Advanced built-in SEO features

Powerful instant filtered search

Mobile-friendly store front and back office

Sell goods, services, downloadable products

Inventory management

Easily create CMS pages

Centralized back office for an easy day to day management

1,500+ add-on templates & 3000+ add-on modules

Summing up!

It is not always easy to compare between PrestaShop and Magento. Different functionalities should be considered such as cost, user reviews, recognition and awards should be considered when making the final choice.